When Kitty Young, general manager of Levi Strauss & Co.’s Chinese operations, brought the brand to China five years ago, not only was denim a minor category in Chinese apparel retail, but the cost of a pair of 501 jeans was exponentially higher than the $5 asking price of its competitors.
Alvanon, a six-year-old New Yorkbased company, uses the latest technology to help manufacturers, retailers and brands update their perceptions of women’s bodies to help the apparel industry save billions of dollars a year.
JCPenney began a three-year partnership with dress form manufacturer Alvanon to revise its body forms across all classifications: men's, women's and children's. "Then we made it mandatory for all our suppliers to purchase those forms so we can maintain consistency in size from design to manufacture," says Hannaford.
Alvanon, the global size and fit expert, today announced it is expanding its business by offering a holistic range of solutions, including strategic consulting as well as practical tools and services.
Alvanon, the global size and fit expert, today announced its customized children's AlvaForm mannequins will be depicted in the 2007 Annual Book of ASTM Standards, to help the industry visualize the updated, more realistic standards for infants and children's body measurements.
Mr. Gribbin is the co-inventor of the revolutionary Intellifit System, the first body scanner capable of collecting accurate body measurements from fully clothed people. His industry expertise ranges from technical design, product development, production and sourcing through sales, merchandising and general management.